What Are Niche Websites

What are Niche WebsitesIf you have found yourself at my blog, you likely already know the answer to the question: What Are Niche Websites.  If so, you can feel free to move on; however this might be an excellent opportunity for you to learn more about Niche Sites and what this phrase means.

If you do not know what a Niche Website is then I strongly suggest you read this post prior to moving forward.  Understanding your endeavor is half the battle and knowledge is one of the most important tools you will have in this process.

What Are Niche Websites?

Niche Website Definition: A Website that Focuses on Specific Information that is Both Useful and Interesting for the Audience. (My own personal definition)

You notice that nothing in this definition includes profits or money.  Although I am a strong believer in Purpose, Passion, and Profits, to be successful in creating Niche Websites, you must understand that the focus is on the consumer or person visiting your website.  If we fail to recognize that the customer is king, then we will likely fail to understand why we have not transformed our Niche Site into a profitable venture.

To further analyze What Are Niche Websites, we must drill down into the nuances of my definition.  Specific in the context of niche means something that focuses on a Well-Defined area.  An example of a non-niche site would be MSN.com.  MSN is a website that focuses on many different issues and subjects.  Another example of a non-niche site would also be Amazon.  Although the focus is on shopping, the niche area is not specific enough.  Examples of Niche websites DO include a website about Kitchen Appliances or a website discussing Travel in Las Vegas.  Niche Websites can even get more specific such as a website focused on ONE product or ONE issue.  The point is that the website must be EXTREMELY SPECIFIC to be considered a Niche.

Information in the context of Niche Websites means the actual content discussing that Specific Subject.  This content can be video, blog posts, article pages, podcasts, or any other means of delivering knowledge about that Specific Subject.  The content you create or Information is what provides your audience with the trust to come back to your site and the trust that search engines have to send people to your site.  If you have no Information to offer, then likely people won’t stay and search engines won’t send people.

Useful in the context of Niche Websites means the quality of the Information that you have placed on your website.  You might have plenty of Information, but if the Information is not Useful, then your readers or audience will not be interested in staying at your website.  A prime example is eHow.  eHow offers people the ability to figure out How to do Anything.  Is it Useful?  Of course it is because the audience is trying to figure out how to do something.  Find your Specific Information and make it Useful by answering questions your viewers want to know.

Interesting in the context of Niche Websites means the ability to maintain the audience on your website.  Although your Information might be Useful, that alone will not keep readers around unless it is Interesting.  Have you ever found yourself reading an article and stopping simply because you got bored, yet you found the same information Interesting on another website?  This happens to all of us from time to time which is why you need to focus on maintaining Interesting Information.  Keep Information Interesting by making your content clear, concise, and fun for the audience.

Remember, Specific Information that is Useful and Interesting will create a Niche Website that can be extremely successful.

Niche Sites: The Technical Definition

Enough of my personal beliefs though.  Although I absolutely believe everything I mentioned, a more specific definition will also help you understand What are Niche Websites.

Niche Sites focus on a very specific set of information or products that readers or purchasers are looking for.  For example, a Niche Website normally will not have 10,000 visitors per month.  If it does, this website would be called an Authority Site.  An Authority Site is a website that has been given a huge boost from search engines because it has become an authority on a subject.  Although the subject might be a Niche and very specific, an Authority Site is much larger than a Niche Site.  Of course, your Niche Website can always transition into an Authority Site and these principles that I will show you have successfully allowed me to develop my own Authority Website.

Niche Websites can have anywhere from 1000 to 10,000 visitors per month in my opinion.  They are normally anywhere from 20 pages to 200 pages.  Some may argue that 200 is far too large, however I would argue that your Niche Site can easily transition into an Authority Site, therefore you should let the Website grow organically.  Micro-Niche websites, which I will discuss in a later post, are websites with less than 20 pages that focus on a very very specific question or product.  Nevertheless, a Niche Website is a site that can provide you with consistent earnings with little effort after you have fully implemented my plan.

For example, I own a Niche Website that is 25 pages has 1800 visitors per month and I have not touched it for the past 6 months.  This website currently earns around $200.00 per month.  Bear in mind that I Have Not Touched This Site in 6 Months!  However, as we will discuss in the future, with constant search engine updates you need to make sure that your Niche Site can withstand any changes and still succeed.  Recently Google updated their Search and my site still maintained its position in the search engine.

To sum it up here are some details of what I am talking about:

  • Specific Subject
  • Specific Content
  • Less than 200 pages but more than 20

Above all, the visitor count should be ignored somewhat.  I have seen some Niche Websites with 10 pages have 10,000 or more visitors while others with 300 pages have 200 visitors.  If you were wondering What are Niche Websites, hopefully this helped.  I will be discussing Micro-Niche Websites in my next post.  My methods can be used on both so no worries!

What Should I do Now?

Now that you know what a Niche Website is, you need to decide start the process of building your Niche Website. We have an unbelievable resource on this website which includes a Niche Site Guide. In this guide, we show you how to find niches, build a website, and start generating income!!! Yes! It is Free! Please checkout our guide to start earning today! We have also included other useful resources as you begin your journey.

Alex Ryan

Alex Ryan

Online Entrepreneur at Niche Website Blog
Alex is the founder of Niche Website Blog, a blog about online businesses, blogging, and financial freedom. He discusses how his entrepreneurial ventures have evolved and how he paid off debt, created online businesses, and ultimately creates financial freedom.
Alex Ryan

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1 comment… add one
  • curiousgal

    Soooo.. is this a niche website? how cleaver bwahahahaha. great info, thanks!

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